Apart from this loading rate, we can see that the number of active players in the game is stable and the revenues for December are 8 million dollars. In the data shown, we see that the game was installed on 200 thousand devices in December 2021. RAID: Shadow Legends RevenuesĬonsidering that the game is not supported by ads as much as before, the data received by SensorTower looks fine. You can find the RAID: Shadow Legends ad copy below. On this subject, we can say that the advertisement is not good or bad, because the search volume of the game showed a high increase thanks to this viral advertisement. The ad, which appears at least once for every user, has now circulated on the internet. The ad text prepared by RAID: Shadow Legends officials has become a meme on the internet, with the guerrilla marketing method being read by many YouTubers. How RAID: Shadow Legends ad becoming a meme Because of its big audience, RAID: Shadow Legends has a good ARPDAU (average revenue per daily active user). The volume of RAID: Shadow Legends adverts on social media has surged, as has the number of installs, as the game has become a phenomenon among people. Plarium’s RAID: Shadow Legends user base has exploded thanks to marketing activities, with more than 10 million downloads and a whopping 1 million daily active players as of December 2019.
In addition, the word RAID: Shadow Legends now receives more daily Google searches than its rival AFK Arena, which rose to prominence in early 2019. RAID: Shadow Legends generates around $13 million in monthly gross income from Google Play and App Store combined, according to SensorTower data as of December 2019.Īccording to Google Trends, the search volume for RAID: Shadow Legends has been continuously increasing in the United States over the last twelve months. The main reason behind Plarium’s decision to market RAID: Shadow Legends in such a big way is its revenue from in-game sales. RAID: Shadow Legends, which has been chasing both the Top Games and Top Grossing games rankings over the past few months, has reaped the benefits of Plarium’s marketing efforts.
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